On the occasion of World Environment Day, Prime Minister Narendra Modi launched a new initiative aimed at promoting tree plantation across India – “Ek Ped Maa Ke Naam” (One Tree in the Name of Mother Earth). This campaign signifies the importance of individual action in environmental stewardship and fostering a connection between citizens and nature.
Prime Minister
The Prime Minister himself set an example by planting a Peepal tree (Ficus religiosa) at Buddha Jayanti Park in Delhi. The Peepal tree, revered in Indian culture for its longevity and life-giving properties, serves as a fitting symbol for the campaign’s goals.
World Environment Day: A Moment for Reflection and Action
World Environment Day itself has a rich history. Established by the United Nations General Assembly in 1972 during the Stockholm Conference on the Human Environment, it serves as a pivotal moment for the global community to reflect on the state of our planet and take concrete steps towards a more sustainable future. The first official World Environment Day was celebrated a year later, in 1973, and has continued annually ever since, uniting countries and individuals in a common cause.
A Call to Action: “Ek Ped Maa Ke Naam” Campaign
he “Ek Ped Maa Ke Naam” campaign resonates with the theme of World Environment Day 2024, which focuses on Land Restoration: Desertification, Drought, and Resilience. Trees play a vital role in land restoration efforts, helping to combat desertification, mitigate drought impacts, and enhance the overall resilience of ecosystems. By planting trees, individuals can directly contribute to environmental health and create a lasting legacy for future generations.
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Beyond Symbolism: Building a Greener Future
The Prime Minister’s participation in the campaign and the choice of a Peepal tree carry symbolic weight. The Peepal tree signifies not just environmental benefits, but also cultural reverence for nature. This campaign aims to go beyond a one-time act of planting and inspire long-term commitment to environmental stewardship.
Collaboration for a Sustainable Future
Prime Minister
The presence of Union Environment Minister Bhupender Yadav and Delhi Lieutenant Governor V K Saxena at the event underscores the collaborative nature of environmental action. Achieving a sustainable future requires a united effort from the government, citizens, and various stakeholders.

Prime Minister Modi Launches “Ek Ped Maa Ke Naam” Campaign on World Environment Day
In a bold move to address environmental concerns and promote sustainability, Prime Minister Narendra Modi launched the “Ek Ped Maa Ke Naam” campaign on World Environment Day. The initiative, translating to “A Tree in Mother’s Name,” aims to mobilize citizens across India to plant trees as a tribute to mothers and to foster a greener, healthier future for generations to come.
The launch of this campaign comes at a crucial time when the world is grappling with the escalating impacts of climate change and environmental degradation. With India being one of the most populous countries on the planet, initiatives like “Ek Ped Maa Ke Naam” hold immense significance in combatting ecological challenges and preserving biodiversity.
Speaking at the launch event, Prime Minister Modi emphasized the intrinsic connection between trees and human life, highlighting the pivotal role of trees in purifying the air, conserving water, and mitigating climate change. He underscored the need for collective action and urged every citizen to actively participate in the campaign by planting and nurturing trees.
The “Ek Ped Maa Ke Naam” campaign aims to instill a sense of responsibility and ownership among citizens towards environmental conservation. It encourages individuals, families, communities, and organizations to pledge their support and contribute to the nationwide effort of planting millions of trees.
As part of the campaign, various awareness programs, tree plantation drives, and educational initiatives will be organized across the country to engage people from all walks of life. Schools, colleges, government institutions, non-governmental organizations (NGOs), and corporate entities are encouraged to actively participate and collaborate in this noble endeavor.
Moreover, the campaign leverages technology and social media platforms to reach a wider audience and inspire greater participation. A dedicated mobile application and online portal have been launched to facilitate tree plantation activities, track progress, and showcase success stories from different regions.
The “Ek Ped Maa Ke Naam” campaign embodies the spirit of environmental stewardship and celebrates the bond between humanity and nature. By honoring mothers through tree planting, it symbolizes the nurturing and life-giving qualities of both mothers and trees, reinforcing the message of love, care, and sustainability.
In addition to its environmental benefits, the campaign also aligns with India’s commitment to achieving the Sustainable Development Goals (SDGs) and fulfilling its international obligations under the Paris Agreement. It reflects India’s proactive stance towards climate action and reinforces its position as a global leader in environmental conservation.
As the “Ek Ped Maa Ke Naam” campaign takes root across the nation, it holds the promise of not only greening the landscape but also fostering a culture of environmental consciousness and responsibility. With the collective efforts of citizens, policymakers, and stakeholders, India can pave the way towards a brighter, greener future for all.
In planting a tree in the name of every mother, India embarks on a journey of hope, renewal, and sustainable development, echoing the timeless wisdom that “in the shade of a tree, one finds solace, sustenance, and the promise of a better tomorrow.”
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